A brief description of many of the positions at HEATRADIO1.COM radio station
The account executive is the person who sells advertising and works closely with marketing businesses to the station listeners.
Announcers are the radio station's voice and are often the people with whom the public identifies. This person introduces programs and music, reads commercial copy and public service announcements, and is involved in the overall public presentation of the station.
The chief engineer is responsible for the technology necessary to put the station's broadcast "on-the-air" within the station's licensed range. The engineer works to maintain existing broadcasting capabilities and provide quick solutions to problems that may arise with the transmitter, tower, satellite receiver and other related equipment.
This staff member writes commercial and promotional copy in support of the station's sales, marketing and promotional efforts.
The person responsible for the overall operation of a station. This position requires business knowledge, leadership ability and a technical understanding of how a station operates.
This person hires and supervises the sales staff, reviews programming for the best sales opportunities, develops sales plans and goals, oversees billing, studies and understands the station's market and approves all sales promotion campaigns. Some stations have multiple levels of sales managers, including National, Regional and Local sales managers who focus on various aspects of sales.
The maintenance engineer installs and performs preventive maintenance on the station's control consoles, boards, recording equipment, microphones, and a wide variety of other station equipment and electronic systems.
This person manages the station's music library and works with the program director in selecting new recordings to be played as they are submitted by record companies.
The news director runs the news department. The news director assigns stories to reporters on staff, monitors the wire service and is involved with identifying the important news issues within the community.
A person or group of persons that possess the station. Every owner must hold a license from the Federal Communications Commission.
The production manager assigns announcers, schedules studios, arranges recording sessions, produces commercials, and directs programs.
This position promotes the station's image, programs and activities. The promotions person works closely with the program director in creating on-air promotions and also with the sales department in securing new clients and maintaining current advertisers.
Responsible for the entire on-air product, the PD governs the sound of the stations. With control over production, talent, work schedules, and program schedules, the PD's programming objectives support the goals of the general manager and the general sales manager.
The duties of the receptionist vary according to the size of the station. This position is ideal for understanding all the aspects of how a station operates.
This position offers support to the sales staff and managers by handling much of the office work, including drafting proposals, which allows the sales staff to focus on meeting with clients and developing business.
This position is similar to the news director position. Sports directors often handle the play-by-play coverage of local sporting events. Stations that do a lot of sports sometimes hire a "color" announcer to complement the play-by-play talent.
Collects data from other departments in order to prepare a minute-by-minute schedule for the broadcast day. The traffic person is the daily link between the sales department and programming department, keeping up-to-date commercial time availability.
This person plans, coordinates and executes a station's services and programs developed to respond to the needs of the community.
Supports all production activities. Computer skills are particularly valuable, as is a background in art and design and radio-television production.
This person develops and organizes local programs and is responsible for scripting, story development, booking of guests and overseeing field production and editing.
The chief operating officer of the station. The station manager must have effective personnel management skills and a thorough knowledge of all aspects of a broadcast operation.